How to Make a Search Engine-Friendly Title Tag
Incorporating the below-mentioned changes to your title tag can greatly help boost your rankings and increase targeted traffic towards your website.
1.Include keyword phrases and keywords in your title tag – a search engine will see the title on each of the web page and will determine how relevant it is to the search query.
If for example you search for “HI-Fi”, most probably some of the results that you’ll get will have “Hi-Fi” in the title. For you to be able to be searched and found through the search engines, you have to optimize your site for a particular set of keyword phrases, which have to be included in your title tag. Keep in mind though that you’ll not be constrained to add only a single keyword phrase to your title, you can even add 2 or 3 as long as you’ll not make the title very long. Of equal importance to keep in mind is that it should be easily understandable and comprehensive for a human being.
2.Order the keyword phrases effectively – Putting an important keyword phrase at the beginning of the title tag will make it be seen easily by the search engines. For example:
Johny Electrical – HI-Fi Systems
Hi-Fi Systems – Johny Electrical